“Hiring good developers is just like sexing chickens”

A memorable – if not a little disturbing – simile.

So how do you choose the right technical team, and how can we make them a central part of what you design to get the best outcome possible?

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I Googled ‘Agile’ — and wish I hadn’t.

I Googled ‘Agile’ and discovered my worst fears. Confusion and mis-information about Agile software development, how it works, and how to make it effective as a method of digital solution delivery.

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What Dev Teams Are Missing.

UX designers, check. QA designers, check. Developers, check. The list goes on… but most highly-trained dev teams are missing a vital piece of the puzzle.
What is missing are the arbiters of purpose solving a real human need.

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